Once approval is secured and the commitment has become official and formal policy, you should communicate to the public.
Refer to the examples in Step 6 and focus on the results of your codesign process or the internal approvals process. This step will be essential to ensuring that the public is informed that the commitment is now being fulfilled and that the exact pathway of that implementation is being followed.
When developing your communications, refer back to the discussion of wicked social and public policy planning problems. These are long-term and universal issues and challenges that will never be permanently solved. Even after roads are paved and drinking water infrastructure is built, repairs and maintenance will still be needed. Similarly, social and political problems like housing, crime and unemployment can never be solved; instead, they can be managed. Rational people living in any community will understand these constraints and appreciate honest communication about the local authority’s steps to address them. However, they may still reasonably disagree with the approach, emphasis, ambition and timeline the core team lays out. These disagreements are unavoidable but can be mitigated through clear and ongoing communication and dialogue about these issues and the local authority’s response.